I LOST THREE Followers—Twitter & Tips to Keep from Going CRAZY

Kristen Lamb's Blog

Twitter is a highly effective social media tool for writers when used properly (which is code for DON’T SPAM US ABOUT YOUR BOOK). There seems to be a lot of concern about numbers of followers, but I want to give some advice:

Ignore the Numbers

There is only one reason we need to care about Twitter numbers. We need to be following enough people in return or Twitter will not allow us to follow more. There is a certain ratio to be maintained and this is just one of many ways that Twitter combats spammers. If I click on someone and they are following 350 people and have 3 followers? That’s a HUGE clue this is a bot.

Yes, I have over 9,300 followers (I had to look it up), but I was also a member of Twitter before anyone knew what the heck it was. I’ve been on Twitter…

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What Does Your LinkedIn Profile Picture Say About You?

What Does Your LinkedIn Profile Picture Say About You?

By Donna Van Derveer

Linkedinecard.jpg

Did you know LinkedIn profiles with pictures attract 50-70 percent more inquiries than profiles without pictures? And, according to Forbes, LinkedIn profiles with photos are seven times more likely to be clicked on than profiles without photos. If you’re on LinkedIn to get noticed and make professional connections, a quality professional photo is a must. You can get the most out of your LinkedIn profile by following simple picture guidelines.

 Keep it Professional: LinkedIn is NOT Facebook

  • Your photo should be a clear, close, front-facing shot where you look friendly and attentive.
  • Photos should be current as there are few things worse than meeting someone for the first time and not recognizing them because the profile photo is from 10 years ago (or longer)! If you are concerned about age discrimination, ask the photographer to capture your more youthful side, or other brand attributes that you’d rather your audience focus on.
  • Use a photo of YOU in your profile, not a photo of an object or animal.
  • If possible, photos should be professionally done, if possible, but not glamour shots.
  • Don’t have other people in your photos. Do not crop other people out of your shot.
  • Wear your most complementary color. Bright colors can attract attention, but don’t go neon. Avoid patterns.
  • “Don’t dress for the job you have, dress for the job you want!”
  • Men: Wear a dark blue or black dress shirt. No t-shirts, Hawaiian shirts, or busy patterns.
  • Women: No t-shirts or large busy patterns. Soft, dark v-necks look great. Black always works but try to avoid white. Apply make-up professionally with a gentle hand. Don’t over-accessorize: less is more.

Portray Power with Approachability

  • Smile! Your face should radiate warmth and approachability.
  • Relax. Look directly at the camera. Make sure that your eyes are open.
  • Make sure the background in the photo isn’t distracting.
  • Posture! Sit up straight with your shoulders back.
  • Take multiple shots and ask others for their opinions photo expresses your friendly, professional nature.
  • You want to show your energy and personality but always err to the side of conservative.

Size It Up

Once you have chosen your headshot, there are the specifics for uploading your photo you must follow for it to appear correctly. You can also choose who you want the photo to be visible to. According to LinkedIn’s help desk:

  • You can upload JPG, GIF or PNG files.
  • File size: 4MB maximum.
  • Pixel size: 200 x 200 minimum and 500 x 500 maximum.
  • Your photo should be square.

The Bottom Line

Remember that LinkedIn is a professional website. Your profile picture is no exception. Creating this online identity will enhance your personal brand. By allowing employers to see your face, you are creating a visual association to your brand. If a picture is worth 1,000 words, what is your profile picture is saying about you?

 Resources:

http://www.mycollegesandcareers.com/2012/05/6-linkedin-mistakes-to-avoid/

http://www.usnewsuniversitydirectory.com/articles/nine-linkedin-tips-for-college-students-and-recent_11983.aspx#.US5O8MiX_cs

http://www.careerealism.com/linkedin-photo-tips/

http://www.professiondirection.net/social-media/how-to-avoid-an-epic-fail-profile-photo-on-linkedin/#.UTedLsiX_ct

http://help.linkedin.com/app/answers/detail/a_id/1615

http://online.wsj.com/article/SB10001424052970203388804576613561719372694.html?mod=wsj_share_tweet

Image Source:

http://meredithfriedberg.wordpress.com/2012/04/26/dos-and-donts-of-linkedin/